pH-auna (pronounced “fauna”) is a design consultancy pioneering animal centered innovation.

We help organizations create products, services & cultures by designing with animals - where they are not just impacted by design, but recognized as active stakeholders in it.

Our work is rooted in balance.
Design is always a negotiation - between needs, values & futures.

At pH-auna, balance is sought:

Between species
designing with animals as active participants, not invisible users.

Between present & possible
grounding design in reality
while opening new possibilities.

Between care & innovation creating solutions that are both ethical and forward-looking.

The question that drives us is simple:

“What new possibilities emerge when design seeks balance - expanding beyond the human lens to include animals as co-creators of our shared futures?”

Areas of Practice

Animal-Centered Design
Innovating products, environments, services & experiences by designing with animals as active stakeholders.

Culture & Behavior Change
Workshops and strategies that use animals as catalysts for empathy, collaboration, and innovation.

Speaking & Teaching
Talks, lectures, and panels that expand design beyond the human lens into multispecies futures.

Who we’ve worked with.

Featured Project: Veterinary Clinic Design

Client: MARS Petcare

The Challenge: Create a veterinary care experience that improves the well-being of patients and employees while increasing client happiness.